On the Fallacy that One Must Specialise to be Great

Posted on: June 29th, 2009 By: Shen-Li

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Looks like my thoughts on needing to be more focussed on a specific writing style and topic are flawed. I was making a plan to dominate the dentistry segment on Helium (since I am a dentist after all and most of the dentistry articles are easy to compete in because they have very few entries, sometimes only one), when I noticed a number of titles all written by the same author.

Curious, I clicked on one of her articles and found them to be very thorough and very reader friendly. I noticed on one of her articles that she had a five star writer’s rating (and here I am patting myself on the back for having two stars!) and naturally assumed she must be a dentist or someone in the healthcare field at least.

When I clicked on her name, I was blown away by the fact that she held the pole position on quite a number of her articles. The fact that she had pole position on numerous articles wasn’t the amazing part, it was the fact that her article was number one out of as many as 40 to 60 articles. Not only that, but her articles were right across the board. She didn’t just write about dentistry, or even health-related topics, but she had articles under home and garden, entertainment, food and drink, parenting and pregnancy – even politics!

Lesson learned – you can write about anything and be good at it as long as you’re interested in the topic and willing to do the research for it.